Professional Girlfriend

After years of describing who I am & what I do, I had to boil it
down to "Professional Girlfriend". I hope you'll consider this
site a warm and cozy couch and let me share all of the tips,
tricks, & tools that I have with you.

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Love Bobbie, #progirl


Style Squad: Heroes

Who inspires you? I was recently asked this question, and found myself re-inspired by these unique individuals when drafting my list of nominees for our first annual TODAY Style Heroes list.  They are all fearless originals each with a signature … Continue reading

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The Latest Buzz

My most recent Style Finds, Exclusive Videos, & more

  • TODAY Show

    Buzz: Spring Beauty Launches

    With the official start of spring this week, I’m sharing some buzzy new beauty finds sure to refresh and refine your routine. Links below! •  • Lancome • NYXTouch In Sol • Milani • MAC •

  • TODAY Show

    Buzz: Mask Madness

    The “masking” trend continues to explode this spring with even more brands offering new and innovative approaches to at-home skincare. Check out the video above for my current roundup of must-have masks.


    Charlotte Tilbury’s Magical Facial Masks • Dr. Jart’s rubber mask • Dermovia’s “Lace Your Face” masks  • Glow Recipe • SNP’s animal masks

  • TODAY Show

    Buzz: Spring into Action

    From Judy Jetson-like sandals that work your lower body to cellulite busting massage mats, I have a few unique items to help you shape up this spring.

  • Fashion

    OSCAR PREdress Picks

    EMMA STONE: is a red carpet fave with her striking sleek looks, but it would be fun to see her in this Marchesa fringe dress or this Oscar de la Renta embellished ball gown

    OCTAVIA SPENCER: isn’t afraid to flaunt her curves and often chooses gowns that hug her in all the right places, so it would be fun to see her in a dramatic cape dress, such as this Ralph and Russo number.

    NATALIE PORTMAN: has a signature pregnancy style on the red carpet, usually opting for loose fitting dresses which are often hard to pull off with a growing bump, but with some tailoring tweaks this Valentino pick would look effortless on her.

    RUTH NEGGA: is a style star to keep an eye on…favoring higher necklines, fitted waists and shoulder details, I can already envision this Marchesa gown on her.

    NICOLE KIDMAN: has always been a favorite and a ‘red carpet risk taker’ in my book, which is why it was hard to pick only one dress for her…I chose both this Marchesa  black and white option as well as a gold Jenny Packham gown.

    VIOLA DAVIS: stays true to her style, often picking vibrant shades of color with a sleek and sexy shape. This Pamela Rolland choice doesn’t sway too far away from her usual strapless picks but the fabric does add some dimension and glam for the red carpet.

    MERYYL STREEP: is not new to the red carpet (or the Oscar stage!) She always brings the elegant factor time and time again, this Elie Saab jumpsuit with a train has a regal feel which would be perfect for another win.

  • TODAY Show

    Buzz: Clever New Concepts

    From ha-ha to helpful, I’m sharing a few of the headlining beauty products you need to know about this week.

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